Friday, April 13, 2012

Gifts Pureplayer Advises On Finding The Right E-Comm Platform - Learning From Other Markets

"All online retailers – unless they have massive wallets – should use open-source CMS as it is so easily understood and built upon should your existing developer leave. It’s well worth comparing the different systems to see what they include, too. If it’s scalable, you’re on the right track."

Elizabeth Ball - CEO of It’s In the Stars for PowerRetail

Whilst It’s In the Stars's customer base is again very different to the "average IT business" (if there even is such a thing!), here again we can learn from the successes of others, in a market far, far away from the galaxy of IT we know so well (or THINK we do!). Elizabeth offers a number of key pointers in finding and developing your e-comm solution. She comments:

"From my very expensive experience, I’ve come to view platforms a little bit like cars. A proprietary software like Verve is a bit like a Ferrari, while open-source CMS like WordPress, Joomla and Drupal are like Toyotas. There aren’t many Ferraris and there are even less specialist mechanics for them, so you pay accordingly. On the other hand, plenty of people can service Toyotas."

Every IT store can learn from Elizabeth's "expensive experiences" in setting up her successful pureplay online business, take a moment or two to overview her comments.

Mittoni is well known for our support of Australian online stores. We offer an excellent comma seperated pricelist (CSV) giving you all the information you need to actively sell our gear to your netizens. An image library is also available for your use, you'll find 90x90pix thumbnails and 600x600pix full sized images for *every single Mittoni product* inside - and both files are available at the click of a mouse button once you log into our website. Have you clicked those buttons yet?????

Would you like to know more? Check out the full article on PowerRetail and best yet - **TALK TO YOUR ACCOUNT MANAGER TODAY** I mean seriously - Do it!